TRADE PRACTICES
The federal and state agencies regulate the marketing practices
of the alcoholic beverages industry. These trade practices
involve advertising (consumer specialties, retailer specialties,
product display and point of sale materials, and signage),
offer and solicitation of products by wholesalers and retailers,
consumer tastings and trade industry sampling, price scheduling
and applicable discounting, credit terms, authorized gifts
and services, and areas that pertain to federal anti-trust,
Robinson-Patman and commercial bribery.
Buchman Law Firm, LLP will aid in reviewing programming
of this nature and counsel as to trade compliance and general
guidelines.
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